Case Study

ARGOS

The Fast Track to Success

When Argos made the decision to go digital, Momentum Instore were on the other end of the phone.

The first step in the switchover was to ensure a seamless customer experience by introducing a new Fast Track pre pay service. Argos & Momentum Instore worked closely together to come up with the right solution to set the ball rolling.

Momentum Instore visited 650 Argos stores with our bespoke reporting app, InTouch, to compile the data Argos needed to introduce the new fixture. Our survey answered questions which defined store layout, evaluation of existing fixtures and fittings and finally a decision on the most relevant instore location to position the new concept.

During the survey Momentum Instore delivered the answers to over 35,000 questions, took 26,000 photographs and annotated 650 store plans to help Argos position their new offering.

In a nutshell, Momentum Instore provided the essential intelligence to help kick-start a digital transformation for the retail giant, and we are extremely proud of the results.

Argos - Case Study Logo

Client Feedback

"We are very positive about the initial kick off meeting and by what was achieved by Momentum Instore in just one day. The whole team spoke very highly about the effort that has already been put in to ensure the success and smooth roll out of this project."

Store Development, Argos

Results

99% of surveys were completed right first time.

Momentum Instore visited 650 stores, delivered the answers to over 35,000 questions, took 26,000 photographs and annotated 650 store plans to help Argos position their new offering.

In a nutshell, Momentum Instore provided the essential intelligence to help kick-start a digital transformation for the retail giant, and we are extremely proud of the results.

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Our Clients

We work with and are trusted by the country's best known brands and retailers every year.

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